How Do We Invent Happiness?

Warren Buffet once said that it's one thing to learn about the intricacies of business but he found it more important to establish the entrepreneurial mindset. He believed that one of the benefits of a true entrepreneur was the the self-realization that our core desire could be defined in one word: happiness.

When a team of researchers at Arizona State University asked the question: "How do we get happy?" The answer was simply that a happy incident generates the happiness response. Which then led to the next question: "What happens if there are no happy incidents? How then do we get happy?"

It turns out that it lies in a simple process entitled "affectionate writing" which has an added bonus of reducing stress and cholesterol. The scientific details are here: Using Affectionate Communication as a Response to Acute Stress

The more interesting explanation is here: Affectionate Writing

In Urban FIRE we recognize the importance of happiness; not just as people but also in our context as entrepreneurs because another study of our expressions and attitudes shows that people are drawn to those with a sincerely happy disposition. Why would you want to do business with a grump?

This and a lot more on building the entrepreneurial mindset and practices will be offered in our new semester for Urban FIRE I starting Saturday, April 14. Because we've been getting twice the number of applicants than seats, we urge anyone who wants to start a micro-business (or wants to create the entrepreneurial mindset for their job), to register early while space is available. The cost is still only $100 for an 11-week program. You can Register here.

For those of you want already have the entrepreneurial mindset and just want to get on with launching your business, we are also offering our Urban FIRE II training on the same dates and time. Urban FIRE II takes the creativity of the entrepreneurial mindset and builds a visual business plan, a marketing video for the Internet and gets you connected with resources to make your launch a successful one.

The Urban FIRE training will be like nothing you've experienced before. It is primarily visual but it uses the four methods of teaching which allows us to remember 90 percent of what is presented. We've received national awards and one national magazine called us one of seven solutions to the economic crisis.

But it's in the simplicity of what and how we teach which makes Urban FIRE effective. For us, it's an on-going process of continuous research and improvements to our curriculum. Sure we've screwed up plenty in the past but each mistake was a great lesson. In fact, for every hour of class time, we've spend over 40 hours of research and development. We are passionate about what we do and we are passionate about providing this information to anyone with the desire to learn how to be a sustainable entrepreneur.

We are practicing entrepreneurs so the information is delivered with a real sense of authencity. You may not build the next Google, but you will be more informed, happier and maybe find a real direction to the future. Please join us if Urban FIRE makes sense to you. It'll be an investment that'll pay for itself many times in your future.

Ready to move on to the next level? You can start by registering online today.